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ASUS Announces ExpertBook P5, its First Copilot+ PC for Work

AI-driven efficiency and uncompromising security for modern overachievers

KEY POINTS

Dubai, United Arab Emirates, September 16, 2024 — ASUS today announced ExpertBook P5 (P5405), a groundbreaking Copilot+ PC[i] designed to empower modern professionals. Powered by the latest Intel® Core Ultra processor (Series 2) with up to 47 NPU TOPS[ii], delivering an up to 3X AI performance boost over the prior generation and featuring ASUS AI ExpertMeet, this AI-driven powerhouse streamlines workflows and enhances collaboration. Its sleek, durable aluminum chassis houses a stunning 2.5K 144 Hz display, delivering exceptional visuals. With a feather-light design weighing 1.29 kg and exceptional battery life, it provides up to 28 hours of video playback or 20 hours of office productivity. ExpertBook P5 is the perfect companion for on-the-go professionals seeking peak performance and efficiency.

The future of work

Crafted with meticulous attention to detail, ExpertBook P5 boasts a premium aluminum design that seamlessly blends aesthetics and ergonomics. Despite its lightweight construction, at just 1.29 kg, P5 offers exceptional durability — meeting the exacting US MIL-STD 810H military standard. Its thoughtfully designed workspace, featuring conveniently placed function keys and a spacious mouse area, optimizes productivity and comfort during video conferences and multitasking. Engineered with the ASUS ExpertCool thermal structure, a newly-enhanced cooling design, the ExpertBook P5 ensures consistent, optimal cooling whether the lid is open or closed, guaranteeing peak performance even during extended usage. It is a productivity powerhouse designed to elevate professional performance, empowering users to achieve their full potential.

Forwarding the ASUS commitment to sustainability, ExpertBook P5 also represents a significant advancement in sustainable technology. This intelligent product has significantly enhanced its circularity by 10% to reach 50%, utilizing Circular Transition Indicators (CTI) for performance measurement. By incorporating recycled materials and a modular design, ExpertBook P5 directly addresses the pressing issue of e-waste.

Experience the power of AI in meetings

ASUS ExpertBook P5 benefits from the all-new ASUS AI ExpertMeet, an on-device AI assistant that transforms meetings into productive and engaging experiences, leverages advanced AI capabilities to enhance audio, video, and collaboration features, ensuring seamless communication and capturing every important detail.

AI ExpertMeet offers a comprehensive suite of AI-powered features to elevate every meeting experience. AI Meeting Minutes accurately captures and transcribe meetings, generating detailed summaries and identifying key points from multiple speakers. The AI Translated Subtitles feature provides translations, ensuring seamless communication across languages. Additionally, the Watermark function allows video calls to be personalized with customizable business card information and screen watermarks for added security and professionalism. All powered by on-device intelligence, personal data remains secure, allowing users to focus on ideas without privacy concerns – empower teams with the latest AI technology and unlocking the full potential of virtual collaborations.

ASUS ExpertGuardian: the ultimate guardian for confidential data

ASUS ExpertBook P5’s robust security arsenal safeguards critical data. Engineered with a commercial-grade and NIST SP 800-155-compliant BIOS, it provides a foundational layer of protection against firmware attacks. Coupled with Windows 11 Secured-core PC technologies, the ExpertBook P5 creates a fortified defense against software vulnerabilities. To ensure long-term security, ASUS offers a comprehensive five-year support[iii] for BIOS and driver updates, safeguarding the system against emerging threats.

Complementing this robust hardware-based security, ExpertBook P5 includes a complimentary one-year McAfee+ Premium membership. This comprehensive security suite leverages McAfee Smart AI for advanced threat detection, including AI-powered deepfake detection to protect against sophisticated social engineering attacks. Additionally, email scam protection provides an extra layer of defense against phishing attempts.

ASUS Business Support

Understanding the critical needs of modern professionals, ASUS Business Support is not merely a warranty — it’s a comprehensive service package that includes on-site repairs, dedicated technical assistance and 24/7 customer support. This robust support framework ensures that every ExpertBook user experiences minimal downtime and receives personalized solutions to their technical issues.

Availability & Pricing

The ASUS ExpertBook P5 is now available for pre-order on the ASUS Middle East eShop for AED4,799.


[i] Copilot+ PC experiences are coming. Requires free updates available starting late November 2024. Timing varies by device and region. See aka.ms/copilotpluspcs.

[ii] The figures are based on theoretical performance. Actual performance may vary in real-world situations.

[iii] Five-year support includes but not limited to OS, BIOS, driver and security-related updates. OS and BIOS security update occurs twice a year.

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